Spago & Vino

Spago & Vino is a restaurant that celebrates the essence of Italian cuisine, where handmade pasta and expertly curated wines come together in a warm and inviting atmosphere. Rooted in tradition yet designed for today, it offers an experience that feels both familiar and refined, bringing people together over food made with passion and care.

Creative Direction →
Silvia Sguotti, Riccardo Agostinelli

Colorful graphic with large white text listing various types of pasta on an orange background.
A magazine titled "Our Heritage" on a woven rattan surface, with a purple circular coaster reading "Need a glass of Wine!"
A person pouring red wine from a bottle into a glass on a dining table with empty plates, wine bottles, glasses, and utensils.
Close-up of hands holding freshly made pasta noodles on a floured surface, with a person wearing a red shirt with white heart patterns in the background.

Photography plays a central role, capturing the textures of fresh pasta, the depth of a perfectly aged red, and the joy of a shared meal. Graphic elements, like the illustrated tortelli, add a handcrafted touch that reinforces the artisanal nature of the cuisine.

A plate of cooked spaghetti with meat sauce garnished with chopped parsley, a glass of red wine, and a cork on a tiled surface.

The brand identity reflects this philosophy, blending the rich, earthy tones of Italian ingredients with bold typography and structured layouts that nod to classic trattoria aesthetics.

Collection of colorful food and product labels, including fresh tomato sauce, with love, high quality, homemade, Italian food, olives, pasta, lemon, and other food-related designs.
A person with dark wavy hair, light skin, and a mustache wearing a green cap and beige t-shirt, with a red textured wall and framed picture in the background.
A burgundy apron with Brown straps hanging against an orange background. The apron has decorative food-related graphics and text, including a pasta, a lemon slice, a wheel, and the words 'spago & vino,' with a red oval logo that reads 'Grandma approved food'.

Beyond the visuals, the brand’s voice embraces the warmth of Italian hospitality, weaving in cultural references and evocative storytelling to create a deep sense of place.

An abstract illustration of a fork with a spiral around its handle.

Spago & Vino isn’t just about food—it’s about the experience, the tradition, and the magic that happens when great ingredients, great wine, and great company come together.

Colorful vertical stripes in maroon, orange, yellow, olive green, and beige.
Car window with three stickers: a red tomato, a yellow pasta shape, and a green label that says 'from Italy with Love'.
Abstract pattern with squiggly lines in black, white, and maroon on an orange background.
Four food logos on a beige background, including a pasta scoop with the text 'Fresh Pasta, Cooked with Love,' a pizza slice with the text 'Tortelli, Stuffed Pasta,' a food approval stamp with the text 'Grandma Approved Food,' and a spaghetti logo with the text 'Spago & Vino, True Italian Taste'.
An infographic with three columns titled 'Objects', 'Pasta', and 'Ingredients'. The 'Objects' column shows icons of a wine glass, pastry wheel, rigagnocchi, whisk, pepper grinder, scales, corkscrew, pasta maker, and cutlery. The 'Pasta' column has icons of celentani, manfredi, spaghetti, garganelli, ruote, calamarata, tortelli, gnocchi, and pastina. The 'Ingredients' column displays icons of a tomato, olive oil, egg, mushroom, flour, zucchini, bacon, basil, parmesan, onion, chili, and garlic.
Business card for Spago & Vino featuring a background of spaghetti with meat sauce, white shredded cheese, and a white overlay with the restaurant name, email, phone number, and icons of a corkscrew and wine glass.
Open cardboard pizza box with a maroon background.
Illustration of various pasta types and a cooking pot with the phrase 'Butta la pasta!' in bold orange letters.
A restaurant menu with sections for pasta, wine, desserts, and grand finale with Italian dishes and prices, featuring green and cream colors and decorative Italian-themed graphics.

Each motion designer was assigned one or more styleframes to bring to life, with full creative freedom over how to interpret and animate the visual elements.

Aadding a joyful, familiar tone that reflects the welcoming spirit of the restaurant and creates an engaging experience for guests.

A plate of seafood pasta with spaghetti, clams, and tomato sauce, garnished with herbs.
Close-up of a magazine page featuring fresh vegetables including a tomato, red bell pepper, onion, broccoli, cherry tomato, and black olive, with text promoting Italian lunch ingredients.
The cover of a menu for an Italian restaurant called The Magic of Talian with a red background and white text.
A fresh red tomato with green stem and leaves on a dark background, with text about Italian restaurant and pasta, and the words 'Tomato' and 'Sauce' visible.