Superfeet

We partnered with MLTI Agency to bring the refreshed Superfeet brand to life through motion. Building upon the bold identity system developed by their team, we translated the brand’s energy, confidence, and performance-driven mindset into a cohesive suite of animated assets.

Team →
Riccardo Agostinelli, Silvia Sguotti, Dillan Sampaio, Gabriele Montinaro

Client →
Superfeet

Agency →
MLTI NYC

Production →
Agio

Our work included the development of the logo animation, launch video, and a wide range of motion elements designed to extend the visual language across digital touchpoints.

A key focus of the motion system was the integration of micro-typography, technical UI-inspired details, data-driven graphic elements, and subtle performance indicators.

The result is a motion language that feels energetic, technical, and purposeful, amplifying Superfeet’s new identity while creating a system built for both storytelling and performance